Google Ad Grants Management Services
Laser-focused Google Ads, YouTube Ads, Bing Ads, and Retargeting Campaigns are designed to deliver the highest return on ad spending (ROAS) for charities and nonprofits.
How We Can Help You Maximize Your Google Grants For Your Nonprofit
We’ll Help You Acquire the
Largest Grant
Get up to $10,000 in monthly ad credits for your nonprofit with our help. Reach a wider audience, increase donations, and make a bigger impact. We’ll guide you through the application and optimize your ad campaigns.
Comprehensive
Conversion Tracking
Gain valuable insight into your campaign’s performance, understand user behaviour, and fine-tune your strategies to optimize ad spend and boost conversions.
Detailed
Campaign Reports
Receive detailed reports on the performance of your Google Ad Grant campaign, including click-through rates, keyword effectiveness, and overall ROI, providing you with the insights needed to fully leverage your grant.
Google Nonprofit Ad Grant Management Success Stories
SOS Children’s
Villages of India
40,000 INR monthly donations and 30% growth in annual website traffic.
The Federation of
Canadian Artists
Saw a 23% increase in online activity and gained 70,000 clicks on their website.
We Care
Animal Rescue
125% increase in online applications and a 350% increase in website activity.
Cutting-Edge Charity & Nonprofit Website Development
Creating & Managing Your Campaign
Keyword Research & Targeting
Ad Copywriting & Optimization
Landing Page Optimization
Conversion Tracking
Reporting & Analysis
Why Your Non-Profit Should Utilize Google Ad Grants
Securing a Google Ads grant as a nonprofit can transform your
nonprofit digital marketing efforts, as it provides you with up to $10,000 in free advertising credit each month.
Unfortunately, many nonprofits underutilize these ad credits due to a lack of expertise in campaign management and optimization, resulting in potentially hundreds or thousands of dollars in wasted credits.
Our skilled team at Charity Marketing will manage your Google Ad Grant from start to finish, providing comprehensive optimization services that drive conversions and increase donations.
Our Google Nonprofit Ad Grant Management Process
Free
Consultation
Book a free consultation and speak with one of our experienced specialists. Get personalized advice and a quote tailored to your nonprofit’s needs and goals.
Applying for a Google Ad Grant/Reactivating It
We’ll assist you in applying for the Google Ad Grants or help you reactivate your account if it has been suspended.
Developing & Launching
Your Campaign
We’ll tailor your campaigns and ads to align with your goals and objectives, utilizing advanced keyword research tools for maximum effectiveness.
Management, Optimization,
& Reporting
We will continually optimize your existing campaigns to ensure they comply with Google Ad Grant guidelines. Additionally, we will hold regular meetings to report on your ad grant performance and strategize on new campaigns.
Benefits Of The Google Ad Grants For Nonprofits
Google Ad Grants offer nonprofits a unique chance to elevate their mission and achieve their objectives. Take a look at the wide range of benefits of hiring an agency like Charity Marketing™.
- Access a daily ad budget of $329, totaling $10,000 USD per month in free advertising credits. This allows your nonprofit to increase its visibility without using operational funds.
- Position your nonprofit’s message prominently on Google search result pages with well-placed text-based ads, connecting with the right audience at the right time.
- Clicks are fully covered by the grant, enabling your nonprofit to generate significant website traffic without impacting your budget.
- Utilize advanced tools to connect with the people who matter most—whether they’re donors, volunteers, or beneficiaries—making your outreach efforts more impactful.
- Drive more visitors to your website, leading to increased awareness, more donations, and meaningful engagement with your mission.
- Charity Marketing™ works to make every advertising credit effective. From maintaining compliance to optimizing campaigns, we’ll help you turn these grants into measurable outcomes, such as stronger donor support and expanded community impact.
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FAQ’s
Can Google Ad Grants be used for YouTube ads?
Yes. The Google Ads Grant allows you to create and run video ad campaigns. TrueView video ads can also be created, allowing viewers to skip the ad only after a few seconds. You can also create non-skippable video ads depending on your charity’s goals.
Can Google Ad Grants also be used to promote our charity’s Android apps?
As the Google Play Store is a Google-run app, you can promote the Android app related to your nonprofit’s mission.
Are Google Ad Grants different from the Paid Google Ads Account?
No, the two accounts are not mutually exclusive. We highly recommend that organizations utilize both paid and search and their Google Ad Grants account depending on their charity’s goal.
Is it a requirement to spend $10,000 monthly to keep the Ad Grants?
No. There’s no policy on spending a certain amount per month, so you can fully focus on driving meaningful outcomes for your mission.
Other Services We Provide
Charity Website Design
At Charity Marketing™, we create lightning-fast websites and landing pages with clean code. Our sites are developed on the world’s leading open-source platform, specifically designed to address the unique challenges of charities and nonprofits.
Charity Marketing Conversion Rate Optimization (CRO)
Our team specializes in analyzing key analytics to pinpoint opportunities for improvement. We offer a range of services, including A/B testing, UX/UI improvements, and content optimization.
Charity Marketing SEO Services
Get reliable SEO services for your nonprofit site with our comprehensive solutions. Charity Marketing™, we provide targeted SEO strategies designed to maximize your outreach, enhance donor engagement, and strengthen your online presence.
Supercharge Your Non-Profit Now
Talk to us about your mission, and we’ll provide a free quote personalized to your organization’s unique requirements and objectives.